With your help, we can serve 6,000 children
across all 9 Bay Area counties in 2013!
A Bay Area family of four, with two adults and two school-aged children, needs to earn almost $90,000 per year just to cover basic costs like housing and transportation (according to the Insight Center for Community Economic Development). Working three full-time minimum wage jobs will yield just $46,000 annually.
To meet the federal standard for poverty, a family of four can earn no more than $23,550 - less than a third of what local families need to cover basic costs. This means that "working poor" Bay Area families can't access federal assistance. It's no wonder that there are thousands of homeless children in the Bay Area. And for these children, there is nothing left over for "luxuries" like new shoes and clothing.
...how a homeless child in rural Solano County or downtown San Jose, San Francisco or San Mateo, Alameda or Napa, will feel when he opens his My New Red Shoes back-to-school gift bag and finds a pair of brand new shoes and the opportunity to go shopping for new school clothes. Imagine how he'll feel when he reads a personal message of encouragement packaged in a hand-made gift bag: he'll know that a real person out there, someone he doesn't even know personally, cares about his well-being.
...can help us give the gift of confidence for school to 6,000 homeless and very low-income children across the entire nine-county Bay Area by making a contribution today. Your qualifying gift will be matched dollar-for-dollar by the Brin Wojcicki Foundation. Please help us meet this milestone and give today!